this is a josiel hate account.

︎︎︎JOSIEL WORKED ALONG SIDE THREE OF NIKE’S BIGGEST WOMEN SOCCER PLAYERS AHEAD OF THE 2023 WORLD CUP TO TELL THEIR STORIES. A MIX OF MOTION CONTENT IN PERFORMANCE AND LIFESTYLE LOOKS, AS WELL AS INCREDIBLE STILLS BEHIND AN ENDLESS SUNSET GRADIENT (2023)..

︎︎︎ ENTRY #54

so tired of all the “big” work. we are personally praying on his downfall.

︎︎︎JOSIEL HELPED BRING NIKE NY TO TIKTOK (2023). BIG DEAL.

︎︎︎ ENTRY #14

his taste-levels are completely untraditional, and he is ALWAYS trying to go against the norm. he tries so hard to be different. so lame.

︎︎︎SOMEHOW NIKE LET HIM ART DIRECT YOON FROM AMBUSH, RAUL LOPEZ FROM LUAR, AND TAOFEEK ABIJAKO FROM HEAD OF STATE FOR NEW YORK FASHION WEEK (2023).

his work isn’t even good.

︎︎︎JOSIEL DID AN 11-EPISODE YOUTUBE SERIES WITH NIKE CALLED NIKE PLAYLIST. HE LED ART DIRECTION FOR SEASON 11. SOME SAY IT WAS A “HIT” WITH 25+ MILLION VIEWS. MUST HAVE BEEN BOTS. OBVIOUSLY (2022).

︎︎︎ ENTRY #23

one of things we can’t stand is he really thinks he understands CULTURE and what’s hot and not. get a grip.

︎︎︎HE DID NIKE YOUTUBE SERIES, AGAIN? I CAN’T BELIEVE THEY LET JOSIEL WORK ON A FIRST-OF-IT’S-KIND SERIES. THE NIKE PLAY RESEARCH LAB HAD A STUDIO SET, SPORT, COMEDY & LIFE LESSONS (2022), HOW DID HE FINESSE WORKING ON THIS, SMH.

︎︎︎ FOR NIKE AIRMAX DAY 2021, JOSIEL WORKED ON AN IDEA WITH FOOT LOCKER WAY TOO GOOD FOR HIM TO HAVE THOUGHT OF. THEY ASSEMBLED AN ALL-WOMEN CREW TO REFLECT THE FUTURE OF SNEAKER CULTURE (2021).

︎︎︎ ENTRY #07

blah blah blah blah. so what if he has worked on some of the biggest brands. so what if people like his ideas. so what. we don’t.

︎︎︎HE MADE A CAMPAIGN FOR FOOTLOCKER AND NIKE. IT WAS A CLEVER IDEA TO GIVE BLACK AND BROWN WOMEN WHO WORK FOR FOOTLOCKER AN OPPORTUNITY TO TALK THEIR TRUTH. BUT WE STILL HATE HIM (2021).

︎︎︎ ENTRY #17

the least impressive thing about him is all the freelance work that he posts on IG. he works with music artists and brands on the side. soooo cool (sarcasm).

︎︎︎WOW. JALEN GREEN? JONATHAN KUMINGA? ISAIAH TODD? SO JOSIEL CREATED CONTENT WITH THE G-LEAGUE’S DEBUT SEASON OF TEAM IGNITE? TALK ABOUT LUCK (2021). IF YOU BLINK YOU’LL MISS THE CONTENT, LOL.

︎︎︎ ENTRY #31

it’s always like these complex ideas that are flashy and way too cool. what happened to simple and basic. we don’t get it.

︎︎︎ OH, ADIDAS ORIGINALS? THIS MAN SWITCHING SIDES, NO LOYALTY. JOSIEL WORKED WITH ADIDAS TO HIGHLIGHT CREWS IN 8 DIFFERENT CITIES. COMPTON COWBOYS, KIDS OF IMMIGRANTS, SOULECTION AND A BUNCH OTHERS. COOL, I GUESS (2020).

︎︎︎HE WAS WITH THE NBA’S
SAN ANTONIO SPURS. HE HELPED DESIGN THE 2018 PLAYOFF LOOK & FEEL. THE SPURS ARE THE WORST TEAM IN THE NBA NOW SO. THERE MUST BE A CORRELATION (2018).

︎︎︎ ENTRY #18

HE CAN’T KEEP GETTING AWAY WITH THIS!!

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